Monday, April 16, 2012

Reference Question of the Day

Today, a student needed information about the corporate culture of Yahoo.  When I searched Business Source Premier using Yahoo as a company I got about 5500 hits.  It was very difficult to pick a second term to combine with the company to find the desired information.  Corporate culture must be experienced from within and thus it would likely be difficult to find publications about it.  Some of the terms I suggested were:
  • Corporate Culture (a few hits were retrieved)
  • Employees
  • Employment
  • Management
I did find some relevant articles for the student, but he may have to evaluate a large answer set and pick the ones he feels are relevant.

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